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10.5 million hours on the average monthly (2022)
Monthly Unique Users (Audio)
2.8 million
Partner Radio Stations
173 and counting
Live Stream Your Radio
Your audience already loves your content. But the world needs to hear more of it. That’s where Atunwa comes in. Let us give you the technology, tools and support to transform your reach, results and revenue.
Setup Your Podcast
As the consumption of on-demand audio content continues to increase globally, your content should live forever through your podcasts. So let’s help you set up and monetize.
Ease. Access. Transparency
Atunwa is the T.E.A.M your brand needs.
Atunwa is the Transparent. Easier. Accessible. Media Representation Firm For Africa.
Enabling more access. By focusing on radical customer support, Atunwa goes further to increase the reach of African audio and video content producers/owners. We provide audio, video and display solutions to our network of over 173 stations that reach African diaspora audiences living in over 183 countries.
Revenue Optimization made easier. Atunwa is a media representation firm that enables the growth of the digital revenues of African audio and video content producers/owners across the global diaspora by providing additional revenue streams. We ensure that your content is not only heard/seen, but that you are rightly paid your earnings with no questions asked.
Creating connections to impact the world. Atunwa provides easier connections between African audio and video content producers/owners with the global African diaspora and advertisers through a transparent ecosystem that rewards innovation.
A Glimpse into Our Inventory
*Our Digital inventory has an engaged audience across audio, display and video.
*With additional advertising supply and demand from across the globe.
Ready to Get Started?
Contact us to setup your live stream or podcast, improve the monetisation of your media
content or expose your brand to the global African diaspora audience.
How Atunwa Works
We provide the technology and support to stream audio content (live and on-demand), monetize media content and connect advertisers with African media companies, content creators and the global African diaspora.
Audio Streaming
Streaming your audio content to millions across the world should be hassle-free. Here is how we make it happen for you…
Display & Video Monetization
Feel you deserve to earn from your digital content? Here is how we help you set up your monetisation options display across your digital channels…
Podcasts
Your content should be available on-demand. With more people tuning in to podcasts, let’s help you launch yours. Here is how we help…
We continue to support media content creators across the African diaspora.
Testimonials
Here is what some of our clients have to say about Atunwa.
We choose to work with Atunwa because of their commitment to customer service and providing ad-tech tools and monetization solutions specific to our needs. Our partnership has helped increase the value of our digital audio inventories and exposure to opportunities available to grow MGL’s digital media business.
Before we started working with Atunwa, we paid for streaming without having much visibility into the value of our audio content. Atunwa was able to provide us free streaming, protect our content from piracy and increase revenue consistently.
Atunwa Global Partnerships
We have great company supporting us to do exciting things. Here are some of them.
FAQs
In case it has crossed your mind…
Audio Streaming is the term given to receiving audio mostly music over the Internet. The compressed or encoded audio files are delivered in real time to a computer or smartphone and played directly. This streaming requires specific software that performs the transfer, memory buffering, decompression, and the play back of the audio.
If you don’t have multiple audio inputs, you probably don’t need an audio mixer.
However, if you plan to host a stream or broadcast an event that requires more than two audio sources, an audio mixer will help you control your sound.
Atunwa revenue shares with you only the advertising we source for your inventories – we do not charge a retainer or take revenues from your existing advertising in exchange for using our services. Contact us to find out how we can work together.
Yes. Viewability is essential in determining the CPMs are willing to pay for ad impressions.
Hosting your content is free. Atunwa shares with you only the advertising revenue we source for your inventories – we do not charge a retainer or share from your existing advertising revenue in exchange for using our services. Contact us to find out how we can work together.
Yes. You can edit your podcasts using a waveform editor on your dashboard.
No. You are not limited by the number of podcasts or episodes you can upload.
No, you can upload any pre-recorded audio files you have and make them into podcasts.
• Laptop or desktop computer
• Audio source (this can be a microphone or sound player)
• Internet source
• Encoding software or hardware.
As long as you have the required equipment needed to broadcast audio/music, you can broadcast from anywhere.
CPMs depend on several contributing factors to determine CPMs for your website. A few critical factors include the geographical location of your website visitors, the viewability of ad units (how often ads are seen when loaded), and the available advertising demand, whether via programmatic ads or direct campaigns.
Absolutely! Video ads generally pay higher than display ads. If you have a video player that accepts ads through a VAST tag, we can help you monetize your video streams. However, if you do not have a video player, we can provide free video hosting and monetization through our video partner, Dailymotion.
Atunwa will not earn any amounts from what you already make. Those revenues are fully entitled to you the publisher. Atunwa earns a revenue share on the additional revenue Atunwa brings to the table.
Yes. Atunwa can provide you with feeds you can share with these platforms. These feeds are updated when uploading new content.
You can earn revenue from your podcasts through pre-roll, mid-roll and post-roll ads. It is strongly advised you place ad markings within your content to increase the number of ad opportunities and revenue you can generate.
With the help of the Atunwa team, an encoder can be set up on your livestream to enable podcasts to be recorded directly from your live radio broadcasts.
Of course! Our system allows you to bring your podcasts over to us with their RSS feeds no matter where you are currently hosting them.